🚀 AI-Powered Marketing in Malaysia: Insights from Khalil Noor 🤖
In a recent Sembang Marketing Tech podcast, our very own Chief Geek, Silmyi M. Sadek, spoke with Khalil Noor, CEO of Mesolitica, a prominent figure in Malaysia’s AI landscape, about the current state of AI marketing and what businesses can expect in the coming year.
🔍 The Current State of AI in Malaysian Marketing
According to Khalil, AI-generated content quality has improved tenfold, with users now “spoilt for choice” when it comes to tools. The focus for businesses should be on effectively using these tools and ensuring ROI on their investments.
A key trend in 2025 is the democratization of AI, with non-coders increasingly able to create their own tools using freely available resources.
🛠️ AI Tools for Marketers
Khalil recommended several accessible tools for marketers:
- For images: Midjourney (though GPT now has image generation capabilities)
- For music: Suno
- For voice: Eleven Labs
- For design: Canva AI
He also discussed MaLLaM (Malaysia Large Language Model), which differentiates itself by focusing on localization – covering Malaysia’s languages, sub-languages, and dialects, primarily serving B2B and government sectors.
🤖 The Rise of Agentic AI
One of the most significant developments is agentic AI – automation systems that work across multiple platforms to complete complex workflows. While these don’t require coding knowledge, users need basic technical literacy to understand connectors and APIs.
This creates opportunities for both:
- Businesses investing in training to build in-house capabilities
- Agencies developing specialized AI marketing services
💼 SMEs and AI Adoption
For SMEs, Khalil suggested starting with free tools like ChatGPT for copywriting before moving to more sophisticated applications. Silmyi M. Sadek noted that while many SMEs have embraced content creation tools, they’re missing opportunities in analytics – using AI to consolidate data from different platforms for strategic insights.
🔮 Looking Forward
Over the next 6-12 months, we can expect more user-friendly platforms that make advanced AI marketing accessible without technical expertise. Until then, agencies have significant opportunities to develop custom solutions. For Malaysian startups, Khalil recommends focusing on specific verticals (banking, insurance, healthcare) rather than trying to compete in the crowded B2C space.
🎯 Ready to Transform Your Marketing with AI?
Don’t miss the upcoming AI-Powered Marketing Masterclass in partnership with Cyberview, starting May 29th. Led by our very own Chief Geek, Silmyi M. Sadek, and our Geek in Command, Manisah Sarujee, this comprehensive program includes:
- A full masterclass session with industry experts including Khalil Noor ✨
- A 6-class coaching series to help you implement AI marketing strategies📊
- Hands-on training tailored specifically for SMEs and startups 💡
This opportunity is designed for Cyberjaya businesses looking to gain a competitive edge through AI-powered marketing strategies.
Register Now: https://brandgeeksinc.com/turbocharge-learning/turbocharge-cyberview-2025/
Click here to watch the whole podcast episode – https://www.youtube.com/watch?v=7wUKY-11-vs&ab_channel=BrandGeeksInc
Spaces are limited – secure your spot today to stay ahead in the AI marketing revolution!
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