Turbocharge Ignite 2026
The world just got harder,
only challengers win from here
Join our bootcamp that gives challenger brands the strategy, tools and confidence to move fast when others stall.

CHALLENGER BRAND BOOTCAMP 2026
Challenger Brand Identity
Challenger Brand Positioning
Challenger Brand Activation
YOUR BRAND STRATEGY IN 2 DAYS
NOT 3 MONTHS
UPCOMING SESSION
1&2 JULY
Training Room, Cradle Fund Sdn Bhd
Know who you are and sound like it everywhere. Your Brand Identity documented to brief humans and AI.
Turn strangers into paying clients on repeat (from first impression to referral).
Challenger Brand Identity
Define your purpose, promise and persona archetype and find the tone of voice that makes your brand unmistakably yours.
Challenger Brand Positioning
Audit your competitors, identify your Nemesis belief and pinpoint your ideal customer using the ICP Grid and Syok Sendiri Matrix.
Challenger Brand Positioning
Audit your competitors, identify your Nemesis belief and pinpoint your ideal customer using the ICP Grid and Syok Sendiri Matrix.
Challenger Brand Activation
Build your signal, define your tribe and craft 3 provocative content pillars that make the industry uncomfortable.
Challenger Brand Activation
Build your signal, define your tribe and craft 3 provocative content pillars that make the industry uncomfortable.
Challenger Brand Value Journey
Map your 5-Stage Ladder, plug the leaky buckets in your sales funnel and lock in zero-friction offers that convert.
Answer a few quick questions and we’ll score your challenger brand across identity, positioning, and activation — then tell you precisely what to fix.

Silmyi M. Sadek
Chief Geek of Brand Geeks Inc
60+ branding projects.
Legal background. Design obsessive.
Silmyi doesn’t just build brands, he builds legends.

Manisah Sarujee
Geek-in-Command of Brand Geeks Inc
300+ bootcamp participants. 14 years corporate experience. International mentor. Manisah doesn’t just guide brands, she transforms futures.









Apa yang saya dapat harini adalah, especially dekat target audience dan strategi untuk brand saya.
Nur Athirah Binti Razali
D'Athirah Magic Ruler
It was quite suprising how informative it was and how deep it was actually explaining everything, I loved how they tried to relate to a lot of real life experiences.
Kishendren
Taskphase
By looking at the Customer Value map, it really teach us how to simplify the message to our customer, our client and this is very beneficial to us.

