Rebranding Suncrox as a Solar Social Enterprise for All
The Sola Warriors of Suncrox Solar, led by Noor Shahiwan have been championing the cause of “Solar for All, All for Solar” since their formation as an MTDC Symbiosis incubatee in 2013. After early market validation, they saw the blue ocean potential in solarising off-the-grid customers in rural, agricultural & island sites rather than getting urban premises to switch. This importantly, position Suncrox Solar differently than their competitors.
Their unique vision of powering solar villages has already seen them venture to Cambodia and Lombok, Indonesia. For their rebrand, we refreshed their logo and created a Brand Identity with the marketing collaterals to match their energy and ambition.